Guides & Advice  : Hawaii : 
Maui

 
Frommer's Guide
INTRODUCTION
DINING
ATTRACTIONS
Central Maui
Lahaina & West Maui
More in Upcountry Maui
South Maui
The End of the Road: Heavenly Hana
> Just Beyond Hana
> Outdoor Pursuits in Hana
> Seeing the Sights
Day Spas
House of the Sun: Haleakala National Park
By Air, Land & Sea: Guided Island Adventures
NIGHTLIFE
SHOPPING
WALKING TOURS
DRIVING TOURS
ACTIVE PURSUITS
FEATURES AND EVENTS
Attractions: The End of the Road: Heavenly Hana Frommer

Green, tropical Hana is a destination all its own, a small coastal village that's probably what you came to Maui in search of. Here you'll find a rainforest dotted with cascading waterfalls and sparkling blue pools, skirted by red- and black-sand beaches.

Beautiful Hana enjoys more than 90 inches of rain a year -- more than enough to keep the scenery lush. Banyans, bamboo, breadfruit trees -- everything seems larger than life in this small town, especially the flowers, such as wild ginger and plumeria. Several roadside stands offer exotic blooms for $1 a bunch. Just "put money in box." It's the Hana honor system.

A Look at the Past--The Hana coast is rich in Hawaiian history and the scene of many turning points in Hawaiian culture. The ancient chants tell of rulers like the 15th-century Piilani, who united the island of Maui and built fish ponds, irrigation fields, paved roads, and the massive Piilanihale Heiau, which still stands today. It was Piilani's sons and grandson who finished the heiau and built the first road to Hana from West Maui, not only along the coast, but also up the Kaupo Gap and through the Haleakala Crater.

In 1849, the cantankerous sea captain George Wilfong brought commerce to this isolated village when he started the first sugar plantation on some 60 acres. Because his harsh personality and set demands for plantation work did not sit well with the Hawaiians, Wilfong brought in the first Chinese immigrants to work his fields.

In 1864, two Danish brothers, August and Oscar Unna, contributed to the growth of the local sugar industry when they established the Hana Plantation. Four years later, they brought in Japanese immigrants to labor in the fields.

By the turn of the 20th century, sugar wasn't the only crop booming in Hana (there were some 6 plantations in the area): Rubber was being commercially grown in Nahiku, wheat in Kaupo, pineapple in Kipahulu, and tobacco in Ulupalakua.

In the 1920s and 1930s, several self-sufficient towns lined the coast, each with its own general store, school, and churches; some had movie theaters as well. Hana has all of the above plus some 15 stores, a pool hall, and several restaurants.

We can only guess what those towns would have been like today if tragedy hadn't struck. On April 1, 1946, a huge tidal wave hit the state. The damage along the Hana coast was catastrophic: The Keanae Peninsula was swept clear (only the stone church remained), Hamoa was totally wiped out, and entire villages completely disappeared.

After World War II, the labor movement became a powerful force in Hawaii. C. Brewer, owner of the largest sugar plantation in Hana, decided to shut down his operation instead of fighting the labor union. The closure of the plantation meant not only the loss of thousands of jobs, but also the loss of plantation-supplied homes and the entire plantation lifestyle. Thankfully, Paul I. Fagan, an entrepreneur from San Francisco who had purchased the Hana Sugar Co. from the Unna Brothers in the 1930s, became the town's guardian angel.

Fagan wanted to retire here, so he focused his business acumen on the tiny town with big problems. Recognizing that sugar in isolated Hana was no longer economically feasible, he looked at the community and saw other opportunities. He bought 14,000 acres of land in Hana, stripped it of sugar cane, planted grass, and shipped in cattle from his ranch on Molokai.

Next he did something that was years ahead of his time: He thought tourism might have a future in Hana, so he established an inn in 1946 that later became the Hotel Hana-Maui. Fagan also pulled off a public-relations coup: He brought the entire San Francisco Seals baseball team (which he happened to own) to Hana for spring training, and, more important, he brought out the sportswriters as well. The writers loved Hana and wrote glowing reports about the town; one even gave the town a nickname that stuck: "Heavenly Hana."

In 1962, the state paved the Hana Highway. By the 1970s, tourists had not only "discovered" Maui, but they also were willing to make the long trek out to Hana.

The biggest change to the local lifestyle came in December 1977, when television finally arrived -- after a local cable operator spent 6 months laying cable over cinder cones, mountain streams, and cavernous gulches from one side of the island to the other. Some 125 homes tuned in to the tube -- and the rural Hawaiian community was never the same. Today Hana is inhabited by 2,500 people, many part Hawaiian.



Copyright © 2009 by Wiley Publishing, Inc. All rights reserved.

Although efforts have been made to make the information on this web site as accurate as possible, Travelocity does not accept any responsibility for any loss, injury or inconvenience sustained by any person resulting from information published on this site. In particular, it is your responsibility to verify all information regarding visa requirements, health and safety, customs, and transportation with the relevant authorities before you travel.